Recruitment as a sale
Most organizations realize that recruitment is, at any rate somewhat, a business procedure. The inquiry is: What are you offering? Many organizations conduct recruitment as though they were offering work substance and pay. Some have advanced to understanding that the best meeting is a two-way meet: the competitor offers him/herself to you; you pitch your association to them. Be that as it may, how would you know what hierarchical attributes to offer? What is it about your working environment culture that would mean something to potential employees? Workplace Branding gives a few answers.